During my morning routines, there is a slot of time where I allow myself to waste time searching the internet, which I called it ‘creative research,’ but honestly, most of the time is just wasting time reading random things that take me to more random things and if the algorithm adds its two cents… oh my… that’s another blog post. The other day, during that time, particularly on social media, I saw lots and lots of content about AI, which probably reflects the algorithm and the unconscious content I consume or the people I follow. Who knows? At this point, I don’t understand algorithms anymore. Still, there was something that caught my attention, which was creating concerns in the creative industry.
Read More
You are working on your next campaign for one of your products and have noticed that several competing brands are using animation. You want to take a similar approach but create something more unique. Upon researching, you come across examples of unique stop motion animation and decide to implement this style for your product promotion. However, you encounter comments suggesting that stop motion is time-consuming and expensive, leading you to question if this perception is accurate.
Read More
Last month there was too much commentary online about the Artificial Intelligence (Ai) art generators that are coming out, or at least that is what the social media algorithm told me. It only took me a couple of interactions with the algorithm to start bombarding me with relative content to Ai art generators, and there are some great discussions about the subject.
As a new technology, for most artists and creatives, it feels like a threat to the industry; for the rest, it is a great tool to improve workflow and reduce production and conceptualizing time. After reading more in deep, I could not keep out of the loop and give it a try to experience in my own skin.
Read More
